Kpop Review

Billlie Tsuki Falls Victim of Malicious Comments — Agency Releases Statement

After becoming the victim of negative comments, Billlie Tsuki’s agency, Mystic Story, has released a statement on the matter.

On June 17, 2024, Mystic Story, the agency of the group Billlie, uploaded a notice titled “Reminder on Online Etiquette” on the group’s official fan cafe.

Mystic Story stated, “Recently, numerous violations of fan etiquette have been occurring on the communication platform Bubble. Although the artists did not wish to report these instances, the continuous inappropriate behavior has led us to conclude that we can no longer overlook the situation to protect our artists.”

The agency highlighted actual messages sent by fans on Bubble, such as “Go back to Japan and never come back,” “I hate seeing your face, go back to Japan,” “Why didn’t you look at me? Why did you leave so quickly?” and “Get a grip on yourself.”

Mystic Story announced their plans to report the individuals who sent these messages.

Of all the Billie members, Tsuki has been suffering the most from continuous aggressive messages from some fans on Bubble. One fan’s message, which was shared on an online community, said, “Tsuki, when you attend events like this, look for Billlie fans instead of strangers and at least greet them once…”

Billlie Tsuki Falls Victim of Malicious Comments — Agency Releases Statement (Photo : Billlie on X)

To this, Tsuki responded to the individual directly, apologizing, “I’m sorry for making you feel upset. I’ll try harder!!”

In another message, a fan wrote, “It’s over. I died because you didn’t ask if I was okay yesterday.”

To this, Tsuki replied, “Why would you say that? Don’t die.” She then apologized, stating, “I’m sorry I couldn’t be there yesterday.”

Billlie Tsuki Falls Victim of Malicious Comments — Agency Releases Statement (Photo : Billlie on X)

Many netizens expressed their sympathy for Tsuki. They were shocked at the messages and wondered if idols had to deal with such messages on a daily basis.

Some comments read,

  • “Are they upset because Tsuki didn’t acknowledge them?”
  • “Do they call themselves fans?”
  • “Do idols receive dozens of such Bubble messages daily?”

In response to the malicious messages, Mystic Story partially disclosed the nicknames of the offending individuals and announced that “from the time of this notice, messages from reported members will no longer be visible to the artists.”

They warned that “if any further statements causing psychological distress to the artists are verified, those individuals will be permanently banned from all future fan events.”

As individual communication platforms between artists and fans become more common in K-pop, the frequency of malicious messages directed at idols has been increasing.

Back on June 4, Ririka from the group ILY:1 publicly criticized inappropriate messages from fans, saying, “Jokes shouldn’t cross the line,” and “Recently, I’ve seen many over-the-line messages on Bubble. I’m human too.”